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Pricing News Daily > 10/10/14
Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This...
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Your Pricing Tells a Story, is it the Story Your Customers Want to Hear? |...
Bernadette Jiwa over at The Story of Telling writes. “Price, like design, location or quality is part of your brand story—one you are asking customers to believe in. You get to choose the story you...
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Pricing News Daily > 11/12/14
Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This...
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The Best Retail Pricing Strategies by Sector | Software Advice
Introduction When Ron Johnson was ousted as CEO of J. C. Penney in 2013, news accounts and analysts immediately pointed to his questionable pricing decisions. Johnson, a past Target and Apple...
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J.C. Penney Sued for Never Charging Full Price | Money.com
The “original price” is a big fat lie. J.C. Penney has long been in the business of giving merchandise “fake prices.” That’s how Ron Johnson described the retailer’s pricing strategy when he took over...
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J.C. Penney Facing Lawsuit Over False Sale Prices (NYSE:JCP) | sleekmoney
After many years of accusations of artificially inflating prices just to mark them back down to create the appearance of a “sale” price, J.C. Penney is facing a lawsuit over the practice. J.C. Penney...
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J.C. Penney Pricing Lawsuit Could Be Big Trouble For Discounters | Seeking Alpha
If the suit succeeds and Penney’s is forced to drop price anchoring, it could be left without a business strategy. Spann could hurt other struggling retailers by forcing them to abandon anchor pricing...
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What retailers should do instead of ‘everyday low prices’ | Econsultancy
‘Everyday low prices’ was a successful strategy for Walmart, but how does it fare today? Walmart became synonymous with low prices, thanks to clever marketing and rollback offers. This helped shoppers...
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Frequently discounting maximizes retailer revenues | Phys.org
JC Penney implemented a “best price” strategy in 2012, assuming consumers prefer fair, everyday prices as opposed to sale prices that are discounted from original, inflated prices. It was wrong....
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Pricer’s Points: Why SiriusXM needs to reconsider its pricing strategy |...
So a few days ago my SiriusXM radio subscription was up for renewal and after a one year trial price of around $72, my $192 renewal bill was looking a bit steep. That’s a 166% price increase on what I...
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Was Ron Johnson right? | Retail Dive
What went wrong A key facet of Johnson’s turnaround plan involved a total overhaul of J.C. Penney’s pricing strategy. The retailer would do away with something that continues to vex retailers today:...
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Men’s Wearhouse parent to close 250 stores | Retail Dive
Certainly, Jos. A. Bank outlet stores make little sense with its already low prices at full-line stores, so the company’s shuttering of those outlet stores is no surprise. One of the main tactics...
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Pricing News Daily > 11/12/14
Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This...
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Ron Johnson says J.C. Penney should have stuck to his plan | Fortune
Never mind that it almost bankrupted Penney Even though his strategy a few years ago to reinvent J.C. Penney JCP 0.00% sent the department store chain’s annual sales down $6 billion and caused a major...
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The price of regret | MIT News
Let’s say you’ve just found a nice jacket in a store and are deciding whether to buy it. It’s a little pricey, so should you wait and hope it goes on sale in the future? Perhaps. Then again, the...
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How to succeed online with promotional pricing | Internet Retailer
In today’s online retail landscape, attracting customers without pricing yourself into the red can feel impossible. Consumers can now compare prices with the click of a button, and they’ve been...
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J.C. Penney Shows Strength, But Wait For A Pullback | Seeking Alpha
JCP has been able to buck the trend in retail thanks to a key shift in strategy. The company is now emphasizing on value and targeting the price-sensitive consumer, which has worked out well as the US...
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Applying behavioral insights to understand the psychology of pricing |...
Pricing products and services is a tricky business: Strategies based on utilitarian logic can fail in the face of the irrational ways humans often perceive value. Executing a winning pricing strategy...
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Mental Model: Price Incentives | Greenwood Investors
What better day to discuss the power of price incentives on a business than Black Friday? There is none, and so let’s dive right in with our thesis: temporary price incentives undermine the quality of...
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Macy’s, J.C. Penney, Sears and Kohl’s sued over false reference pricing...
Dive Insight: Consumers seem hardwired to appreciate a deal, and for eons retailers have worked to give them that feeling. “The experience, where you show a few prices, is called ‘is/was pricing.’ It...
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